HERSIP - Born from global creative partnerships in Paris, New York, and Tokyo, lifestyle brand activate styles of the contemporary woman.
Using "The passion secret in coolness" as a brand concept, we draw out multifaceted secrets hidden inside and incorporate into our design and fragrance elements of new-gender sensualism that are unbound by preconceptions.
The H of the logo represents the conficted world becoming one; the shape of the future that HERSIP aims for.